Your brand deserves more than “just a logo”
It’s the story, the vibe, and the strategy that makes people stop scrolling and say, “I need this.”
I help women solopreneurs and side hustlers build branding that’s as powerful as it is pretty—so you can show up with confidence, connect with your dream clients, and grow your business with ease.
brand design for small businesses
Branding isn’t just visuals—it’s your first impression
you've got three seconds
Your brand is so much more than colors and a logo. It’s the feeling people get when they land on your site. It’s the confidence you carry when you show up online. And it’s the strategy that quietly works in the background to attract your dream clients.
The truth? You’ve got about 3 seconds to grab someone’s attention online. If your brand isn’t doing the heavy lifting, you’re missing out on the kind of visibility and growth you’ve been working so hard for.
Here's What we will do Together
✔ Build a cohesive, professional brand that feels like you—not like every other business out there
✔ Design stunning visuals that turn casual browsers into paying clients
✔ Create a strategy-backed brand foundation that grows with you as your business scales
You deserve branding that’s not only beautiful but also smart—so you can finally show up with clarity, confidence, and a brand presence that does more than “look nice.
you've got three seconds to grab their attention
You’ve DIY’d your brand enough to get started
…but now it looks pieced together, and you’re tired of second-guessing every design decision.
…and you know a cohesive, strategic brand could help you connect with the people you actually want to serve.
…but you have no idea where to start or how to create a brand that feels aligned AND converts.
I've got the solution!
Logo, colors, typography, and design elements that tell your story beautifully—and consistently.
So you’re not just making things “look pretty”—you’re building a brand that attracts, connects, and converts.
Whether you’re side hustling or scaling, your new brand will work hard for your business at every stage.
You’re attracting some clients, but not the right ones
You’re ready to level up
A cohesive brand identity
Strategic brand foundations
A brand that grows with you
Making things pretty and functional since 2023
Moodboard
Brand Creation Package
Brand Questionnaire
Logo Suite
Font Suite
Collaborative Pinterest Board
Patterns & Illustrations
Brand Mission, Vision, Voice
Brand Style Guide
Here’s what happens when we build your brand together
Take a peek at my process
We’ll dig deep into your business goals, audience, and vision to craft a strategic foundation that guides every design choice.
I’ll design a logo suite, color palette, typography, and supporting elements that feel intentional, cohesive, and 100% you.
You’ll walk away with a polished brand kit and tools to keep your brand consistent everywhere you show up—online and offline.
Brand Discovery & Strategy
Visual Identity Creation
Brand Assets & Guidelines
You will get multiple file types and variations to ensure you can show up on web, social and print!
Website-Ready Files
Investment: From $1,097 for the complete base package. Customization and payment plans available.
Want a website included? Head here!
Reviews
Julie is incredibly knowledgeable and creative, and the way she approaches design feels fresh, intentional, and completely eye-catching.
She didn’t just execute a vision—I felt like I was in a true collaboration with someone who deeply understands how to elevate a brand. Her attention to detail, thoughtful suggestions, and clear communication made the process smooth and even exciting. I came away not only with a beautiful website and stronger brand presence, but also with more clarity and confidence in how I show up online.
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- Brianna Erickson, Framed Reverie
Reviews
- Stephanie, Moments in Light Photography
If you are deciding whether or not to make the investment to work with Julie I recommend to do it! Julie is so knowledgeable about all things SEO and has her client system down so well that everything followed a detailed timeline. Tasks were completed consistently on time or ahead of the timeline, she answered all questions that came up and delivered on everything she promised. I felt like I was in great hands with Julie and I’d work with her again.
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Reviews
- Lauren, Ultimate Integrative Health
By far the fastest and most professional branding/graphic design package available. I have been in small business for over five years now and P&W Designs created an amazing brand vision for my business. I have been struggling without graphic design help. Julie was very thorough. She created a comprehensive plan for me to implement. I feel confident with the current rebrand for my massage therapy and wellness business. She provided me with all of the digital tools, color codes, logo, graphics, and visuals to help me accurately market to my niche. Thank you so much Julie!
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Your brand deserves more than “good enough”.
It’s time to stop piecing things together and start building a brand that actually works for you—one that’s beautiful, strategic, and 100% aligned with where your business is going.
You don’t have to figure it all out alone. I’m here to help you create a brand that feels like you and attracts the clients you’ve been dreaming of.
Let’s make it happen →
Frequently Asked Questions
Who is this branding service designed for?
This is perfect for solopreneurs, side hustlers, and small business owners ready to level up their visuals and strategy. If you’re tired of piecing together a brand and want something cohesive, professional, and totally you—this is for you.
Do I need to have a logo or brand already?
Nope! Whether you’re starting from scratch or refreshing an existing brand, I’ll meet you where you’re at and build a brand that feels aligned with your vision.
What’s included in the branding package?
You’ll get a full visual identity suite (logo, color palette, fonts, and supporting elements), a brand strategy foundation, and a brand guide so you can stay consistent everywhere you show up.
Will I be able to use my new brand on my website and social media?
Absolutely! All your files will be provided in web- and print-ready formats, plus a style guide to make using your new brand easy and stress-free.
