Brand Design for the Small Business who wants to stand out
I believe your brand should be a mirror of your unique story and values and mean something to YOU not just your customers. Whether it’s a hummingbird to represent someone important to you, or hand drawn illustrations that make your brand feel like a custom and cozy journey of getting to know you, I am committed to equipping you with the essential tools to make a lasting impact on your audience.
It’s time to ditch the feeling of blending in with the crowd.
→ You’ve been trying to create a brand that feels you, but the cookie-cutter templates and generic designs just aren't cutting it. Every time you look at your logo or website, it feels... like it could be anyone’s brand, not yours.
It’s time to ditch the confusion of DIY branding.
→ You’ve spent hours experimenting with fonts, colors, and layouts, but the result? It still doesn’t feel like it’s quite right. You’re unsure whether the design will connect with your audience in a meaningful way. When you're juggling a million things, you need someone who gets your vision and can bring it to life without the frustration of piecing it all together on your own.
It’s time to ditch the overwhelm of trying to make everything perfect.
→ You’ve been avoiding taking the next step in growing your business because you’re not confident your brand is ready. The pressure to have everything perfect before you launch or rebrand is weighing you down. You need a brand that feels right, but also works for your business growth.
Brand Creation Package
A fully developed brand identity to help you create a strong, memorable presence. The branding process includes:
Moodboard
Primary Logo
Color Styling
Patterns & Illustrations
Brand Questionnaire
Collaborative Pinterest Board
Submarks
Font Suite
Brand Mission, Vision, Voice
Brand Style Guide
My Branding Process
From concept to completion, I walk you through every step to ensure your brand is exactly what you envision.
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We’ll kick things off with a contract and initial payment, and I'll set you up with the project work flow, so you can easily track progress. This is where we establish expectations and get on the same page.
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We start with a deep dive into your vision and goals. You’ll fill out a branding questionnaire, which helps me understand your aesthetic, values, and story. I'll also create a mood board to help bring your ideas to life and get approved!
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Here’s where the magic happens! We'll start with your color palette, fonts, and mood, and then move on to crafting your logos. I’ll provide options and make revisions based on your feedback, ensuring we capture the essence of your brand.
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Once we have your brand finalized, you’ll receive a comprehensive Canva brand guide, including all your assets, a Google Drive with SVG and PNG files, and a brand launch guide with social media post templates to announce your new look.
Investment: From $1,197 for the complete base package. Customization and payment plans available.
“Julie is so wonderful to work with! She has such a talent for bringing ideas to life. She took my vision for my brand logo and transformed it into something remarkable! Her freehand drawing skills add a unique touch to her work. Julie is not only receptive to feedback but also communicates directly and efficiently. I couldn’t be happier with the brand identity she created for me. Thanks to Julie, my brand has truly come alive!”
Lauren from Ultimate Integrative Health
“By far the fastest and most professional branding/graphic design package available. I have been in small business for over five years now and P&W Designs created an amazing brand vision for my business. I have been struggling without graphic design help. Julie was very thorough. She created a comprehensive plan for me to implement. I feel confident with the current rebrand for my massage therapy and wellness business. She provided me with all of the digital tools, color codes, logo, graphics, and visuals to help me accurately market to my niche. Thank you so much Julie!”
Your Brand Journey Starts Here
Are you ready to elevate your brand and make an impact?
Let’s work together to build a visual identity that tells your unique story and helps you connect with the right people. Whether it's designing a memorable logo, refining your color palette, or creating a stunning website, I’m here to make sure your brand stands out.
Let’s make your brand dreams a reality. Ready to get started?
Frequently asked questions
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Getting started with P&W Designs is simple and straightforward. Just complete the brief online form to provide me with some initial details about your project. Once submitted, you'll be able to schedule a call with me to discuss your project scope, goals, and specific needs in more detail. This initial consultation allows me to understand your vision and how I can best support your branding, web design, or ad-hoc design requirements.
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My typical turnaround time for projects varies based on scope and complexity, generally ranging from 2 to 6 weeks.
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Yes! While I am working on expanding my website to include more, you can always see examples of my work over on Instagram @julie.pwdesigns
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Yes. I can be hired on as a design assistant retainer for ongoing website projects or maintenance or as a one-time fee. Like everything, we clarify scope agree on terms and off we go!
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Generally, with each project I require 50% upon engagement but am willing to work with customers on payment schedules as applicable and agreed upon within contract engagement. Services should be attainable no matter the size of your business! I accept all major credit/debit cards and Venmo.
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You will be! My number one priority is to work with you to ensure you love the final result. Revisions are included in branding projects and ad-hoc design projects for this reason!
Are you ready to take your small business to the next level?
My goal? To sprinkle some serious magic onto the visual identity of your business. Think of a visual identity that is uniquely you, logo options that elevate your brand, and typography that speaks volumes.
Already have a cohesive brand and need marketing collateral? Let’s talk. I have helped Podcasts rebrand, courses launch, and freebies come to life.
